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Monday, June 1, 2020

Digital Marketing Course Overview

Digital Marketing Course Overview

Digital Marketing Course Overview
Digital Marketing Course Overview

Course Introduction

Digital and Social Media marketing is an exciting and fresh training course incorporating a hybrid and interactive pedagogy. The training integrates technology, theory and practice. It will prepare participants with a foundational understanding of digital marketing channels and how successful digital marketing campaigns use the numerous online and mobile platforms. Furthermore, it also covers digital and social media marketing strategies, creating interesting and viral content, website design and management, search advertising design and deployment, digital advertising creation, Video and social media advertising, SMS and email marketing, social media campaigns design, and using data analytics to monitor and optimize the campaigns. The training is designed to motivate participants to think like a digital marketing professional, and to give experience with tutorials oriented video lessons, MCQs and hands-on activities. The goal in the end will be to create a well-equipped Digital Marketer for the freelancing world.

Learning Outcomes

After completing this course, a trainee will be able to:

  • Learn the dynamics of Digital Marketing Freelance Jobs
  • Learn the foundations of Digital and Social Media Marketing
  • Understand the evolution of Marketing discipline from the traditional to the digital medium, and its importance in the current age
  • Develop effective and contemporary Digital Marketing Strategy
  • Understand and implement the process of Digital Marketing through the use of various tools
  • Engage and attract traffic to Digital Assets through the use of tools and techniques
  • Learn how to monitor, optimize and evaluate the Digital Marketing strategy through the use of Data Analytics
  • Learn how to be an effective Digital Marketing Freelancer

Watch All Video Lectures Of Digital Marketing:

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